Sojo Alex, Principal

Professional

Sojo’s background spans over 18 years in the higher education hospitality industry. She is highly experienced in master planning, dining assessments, facility planning, marketing and strategic planning for complex foodservice programs. Sojo has worked on nearly every type of project from market research activities, meal pan assessment, student union programming  to providing comprehensive support for the firm’s strategic planning work. She is also an associate member of the Foodservice Consultant’s Society International (FCSI).

Primary focus:  Master planning, program review and assessment, facility planning studies and market research

Has presented to:  National Association of College and University Food Services (NACUFS); National Association of College Auxiliary Services (NACAS)

Has published writing in: Food Management magazine, On-Campus Hospitality magazine, Foodservice Consultant magazine

Chosen as:  2019 NACUFS National Conference Task Force, Member-at-large; NACUFS 2020-21 Industry Advisory Task Force, NACUFS 2023-2025 Industry Board of Trustees, FCSI Educational Foundation Foodservice Essentials for Effective Design (FEED) Mentor

Featured projects:

  • Appalachian State University

  • University of Wisconsin, Milwaukee

  • Gettysburg College

  • Boston University

  • University of Toronto

Personal

Sojo is a people person and exceptionally perceptive in identifying customer needs and delivering solutions that exceed expectations. She makes us laugh, keeps us young, and has an amazing ability to make friends wherever she goes. However, she loses all these qualities when playing a mean, competitive game of table tennis.