Arizona State University engaged Envision Strategies to conduct a comprehensive strategic assessment of its campus‑wide dining program and to lead development of a competitive RFP process for selecting its next dining services partner. Envision’s evaluation spanned all four campuses and identified broad opportunities to enhance food quality and variety, improve consistency across residential and retail operations, strengthen meal plan value and flexibility, expand late‑night and weekend access, and better align dining services with ASU’s mission, growth trajectory, and sustainability goals. Following the assessment, Envision developed the RFP, guided supplier engagement, supported the proposal review alongside the Selection Committee, and assisted ASU in negotiating a new agreement that advances the University’s strategic, financial, and student‑experience priorities.